Riley Moger
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If It Doesn’t Sound Like You, Better Rewrite It
Somewhere along the way to today’s technology based writing style, we’ve lost our own ability to write in a voice that is unique to us. In my Interactive Writing class, I have thought deeply about what having a voice means… Continue reading
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Why Long-Form Content Is Still Needed In This Digital Age
*This essay was written entirely without the help of AI. We live in a society where we solely rely on getting our information or entertainment from a 15-second video, or a couple of paragraphs on a post. We know this,… Continue reading
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Write For Yourself To Help Someone Else
One of the most confusing and unexpectedly reassuring ideas in William Zinsser’s “On Writing Well” is from Chapter 5, where he discusses audience. Zinsser presents his audience with two different views. One view has writers being careful of losing the… Continue reading
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The Internet Feels So Loud (and Good Writing Can Help)
I didn’t know just how overwhelmed I was with online media until I took some time to reflect on my online reading habits this past week. By reading up on Jakob Nielsen’s theories of how people typically read online, Nicholas… Continue reading
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Do Colors Really Represent Emotions For Brands?
Color is one of the first things people notice when it comes to a brand, and probably the most influential tool it has, as well. That is because before consumers interact with the brand’s text, message, or narrative, the color… Continue reading
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A Story Told Through Small Moments Of My Everyday
A day in the life tends to unfolds through a series of quiet rituals that no one really talks about. They are small actions that fill in some of the hours and give structure to a day. These moments that… Continue reading
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How Behavioral Economics and Perception Shape Modern Design
When Design Turns Humanized A designer’s greatest challenge isn’t the color palettes or the fonts, but it’s human psychology. Whether someone taps a button on their screen, reads a headline, or scrolls past a product entirely depends on how their… Continue reading









