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Do Colors Really Represent Emotions For Brands?
Color is one of the first things people notice when it comes to a brand, and probably the most influential tool it has, as well. That is because before consumers interact with the brand’s text, message, or narrative, the color… Continue reading
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A Story Told Through Small Moments Of My Everyday
A day in the life tends to unfolds through a series of quiet rituals that no one really talks about. They are small actions that fill in some of the hours and give structure to a day. These moments that… Continue reading
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How Behavioral Economics and Perception Shape Modern Design
When Design Turns Humanized A designer’s greatest challenge isn’t the color palettes or the fonts, but it’s human psychology. Whether someone taps a button on their screen, reads a headline, or scrolls past a product entirely depends on how their… Continue reading
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How Design Shapes Value in the Experience Economy
The Coffee Experience Take a second to think about the last time you bought coffee out somewhere. Was it just about getting the caffeine boost, or was it about how you felt walking into the cafe? Did you go in… Continue reading
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How Design Fiction Helps Visual Designers Imagine Sustainable Futures
The Future Through Design Many designers often ask one unimaginable question. “What if?” What if a brand could move beyond only being seen on a screen? What if products could evolve along their users? Design Fiction pushes that curiosity to… Continue reading
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Nostalgia Through Pop Culture
There’s something sacred about how a single image can pull you back in time and make you feel hundreds of emotions all at once. Whether it’s an old, flickering streetlight or a faded photograph that takes you right back, that… Continue reading
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No, It’s Not Just For Teams. Here’s How I Used Project Management As A Student
Before this week, I always assumed that the term “project management” was for business professionals. For people who worked in corporate and were higher-ups in their company. However, I discovered the opportunity to take something so otherworldly to me, and… Continue reading









