branding
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Do Colors Really Represent Emotions For Brands?
Color is one of the first things people notice when it comes to a brand, and probably the most influential tool it has, as well. That is because before consumers interact with the brand’s text, message, or narrative, the color… Continue reading
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How Design Shapes Value in the Experience Economy
The Coffee Experience Take a second to think about the last time you bought coffee out somewhere. Was it just about getting the caffeine boost, or was it about how you felt walking into the cafe? Did you go in… Continue reading
Riley In Context 